Related Papers
Economics of Digital Transformation
2019 •
Admir Čavalić
The papers published in this monograph present best papers presented at the first conference of the Faculty of Economics and Bussiness of University of Rijeka organized on the topic of “Economics of digital transformation” from 2nd to 4th of May, 2018 in Opatija, Croatia (www.edt- conference.com). During the three days of the conference more than 50 researchers from European region contributed with their presentations. We are particularly proud on the results of our doctoral workshop where nine young researchers presented their research while five papers were published in the monograph. In this way we are building our future research capacities and expose young researchers to rigorous scientific challenge
Studies on Entrepreneurship, Structural Change and Industrial Dynamics
The Economics of Digital Transformation
2021 •
Damir Juričić
Proceedings of FEB Zagreb International Odyssey Conference on Economics and Business
SOCIODEMOGRAPHIC CHARACTERISTICS OF MODERN TOURISTS AS A DETERMINING FACTOR IN THE NEED RECOGNITION FOR TRAVEL
2019 •
Petra Barišić, Marin Strmota, Krešimir Ivanda
Need recognition for travelling or choosing a tourist destination is the first stage of the tourist destination choice process. This is the moment in which a tourist finds a significant difference between the actual and desired state. When this difference is greater than acceptable, there is a need for traveling. At this stage, tourists are influenced by internal sociodemographic factors, but also by external factors such as technology and social media. The focus of this paper are four sociodemographic features of the tourist - gender, age, degree of education and personal monthly income. We also analyse four social media platforms important for tourism and travel - Facebook, YouTube, TripAdvisor and Booking.com. The aim of this paper is to provide an insight into the attitudes of tourists regarding their socio-demographic characteristics and the importance attached to social media in the stage of need recognition for travel. Tourist attitudes have been collected through online survey on a sample of 1, 057 Croatian tourists, who are also social media users. Research findings show that behaviour of tourists related to social media differs in terms of gender, age, education and income. In the stage of need recognition women attach greater importance to social media than men. Regarding the remaining three observed sociodemographic characteristics, research shows that older people, more educated and those with higher income, take social media as less important in need recognition for travel. On the other hand, younger tourists, less educated and with lower incomes, attach greater importance to social media in need recognition stage. This paper offers the first insight into the role of social media in the need recognition stage for travel and thus significantly contributes to the existing literature on consumer behaviour in tourism.
Proceedings of FEB Zagreb International Odyssey Conference on Economics and Business
THE IMPORTANCE OF GASTRONOMY AND CULINARY PRACTICES IN CREATION OF INTANGIBLE CULTURAL HERITAGE-BASED TOURISM PRODUCTS
2019 •
Petra Barišić, Ingeborg Matecic
Limited attention has been given to the potential of intangible cultural heritage (ICH) in the role of tourism product, especially as regards gastronomy and culinary practices being one of the six UNWTO’s ICH categories. Gastronomy and culinary practices represent an important and irreplaceable part of a national cultural heritage and as such serve as an element of tourism destination differentiation. Building on the theoretical alignment between heritage tourism, food and culinary tourism and differentiation of tourism products this research examined tourist perception of ICH categories and tourist participation in workshops as ICH-based tourism products in order to determine which category is the most suitable for the potential use of ICH in creation of tourism products. Preliminary research (group interview) was carried out with experts in the field of tourism product creation, promotion and public relations from the Zagreb Tourist Board. Tourist perception of ICH was collected via face-to-face survey. On the basis of primary research and data analyses using descriptive statistics, the results indicate that among six different categories of ICH, tourists were the most familiar with the Croatian gastronomy and culinary practices, but showed the lack of knowledge regarding preparation of Croatian traditional food specialties. Furthermore, the majority of tourists would extend the stay in the destination in order to participate in the ICH- based tourism workshops. This research results demonstrate considerable significance of tourist’s interests towards ICH-based tourism products. However, the results indicate that ICH is not sufficiently employed in the creation of ICH-based tourism products as they hold large potential on tourism market. Limitation of this study is reflected in the fact that it was carried out in only one tourism destination in Croatia, the city of Zagreb. The possibilities of broader research perspective would include a research to be conducted on leisure tourists during summer months in the Croatian coastal tourism destinations.
EXTENDING THE ROLE OF SERVQUAL MODEL IN ISLAMIC BANKS WITH SUBJECTIVE NORMS, CUSTOMER SATISFACTION AND CUSTOMER LOYALTY
SAMAR RAHI
In last few decades, service quality has received a great attention from both academic and practitioners. Despite the existing literature on service quality, fewer studies have been conducted on service quality that examine the customer satisfaction and customer loyalty in Palestinian banking sector. This study extended the SERVQUAL model with subjective norms to investigate the customer satisfaction and customer loyalty in Islamic Banks. Structural equation model (SEM) is applied to check the hypotheses relationship between proposed constructs. Finding revealed that the extended model has significant impact on customer satisfaction and customer loyalty in Islamic banks of Palestine. The findings of this study will be helpful for policy makers to improve the service quality in Islamic Banks of Palestine. Furthermore, this study unearths certain areas that were not previously discussed in Arab cultural context such as studying subjective norms.
Lecture Notes in Computer Science
Responsible Design, Implementation and Use of Information and Communication Technology
2020 •
Marie Hattingh
2019 •
Eva Jereb
The purpose of this paper is to determine a link between the integration of technology/technological solutions/applications in the hotel business and guest satisfaction on the one hand, and the integration of technology/technological solutions/applications in the hotel business and stimulation of guest consumption during their stay in the hotel on the other hand. The aim is to examine and identify key elements of the MONKEY model, which will accomplish the purpose of this paper. In this study the survey method was used. The research instrument was a structured questionnaire consisting of three parts: (1) integration of technology, (2) guest consumption and (3) quest satisfaction. The questionnaires were distributed to hotel managers and domestic and international hotel guests on the Opatija Riviera (Croatia). The results of empirical research and analysis form the basis for further modification of the MONKEY model which can directly be used for creating a policy of integrating techn...
page 504 FINAL Book of paper
Price personalization in Big Data and GDPR context
2020 •
Goran Pranjić, Gabor Rekettye
This study intends to discuss a rather newly observable fact in management practice that is the personalization of pricing. The possibility of this phenomenon is brought up by the rapid industrial development called by scientists and practitioners ‘the fourth industrial revolution’. It is a conceptual paper based not on the results of particular field research. Its methodology is grounded on desk research, which contained a review of the scientific literature and observations of research institutions analyzing the practical development going on nowadays in the different fields of the economy. The study proves that as a result of the fourth industrial revolution, the elbowroom of pricing is growing. The growing zone for price-setting makes it necessary for companies to use new and more sophisticated methods among them price personalization. Personalization requires lots of information about the individual behavior of customers. The advanced analytics of Big Data can deliver real-time information; however, if they are used without control, the privacy of customers may become hurt. The paper discusses the effects of the General Data Protection Rules (GDPR) on companies and customers. The paper concludes that price personalization, which is a kind of price discrimination, should be used by sellers with care. The effects of GDPR will be not limited to the European Union; it will have worldwide consequences. Keywords: Industry 4.0, pricing, price personalization, Big Data, AI, DGPR JEL classification: M21, M31
Proceedings of FEB Zagreb 12th International Odyssey Conference on Economics and Business
Linking HRM Practices to Operational Performance in the Emerging Economy
2021 •
Xhavit Islami, Enis Mulolli
Realizing Human Resource Management practices (HRMp) makes an organization to succeed and increase its performance. Hitherto, few empirical studies have tested this relationship at the conceptual level by analyzing a set of HRM practices simultaneously. In response to this gap, this study conceptualizes and develops three HRM practices (recruitment and selection, training and development, and performance appraisal) and tests their influence on operational performance. This relationship was tested using hierarchical regression model. The findings point out that an appropriate application of HRM practices provides a higher operational performance. Additionally, it clarifies the importance of HRM practices and helps organizations, which operate in an emerging economy, to increase the ability and knowledge on employing HRM practices.
Proceedings of FEB Zagreb 12th International Odyssey Conference on Economics and Business
THE ROLE OF BIKE SHARING SYSTEM IN DEVELOPING SUSTAINABLE URBAN TOURISM DESTINATION
2021 •
Petra Barišić
The aim of this paper is to provoke discussion regarding the sustainable mode of transport as a solution for greener urban tourism destinations, and to point out that this solution lies in cycling, particularly in bike sharing as a relatively new sustainable transportation concept. A case study method was applied on the urban tourism destination Zagreb. Students perception toward cycling and bike sharing was collected via face-to-face survey. Students perceive cycling, and bike sharing as a good sustainable transport solution. The most important advantages of cycling are improvement of mental and physical health due to physical activity of people, and reduction in traffic congestions, pollution, noise, vibration and financial savings. Specifically, bike sharing impacts on the reduction of greenhouse gases and climate change, increases the quality of life in cities, and encourages people to engage in recreational activities and have more positive attitude towards the environment. The study provides theoretical implications for tourism and sustainability literature to enhance destination management knowledge about the concept of bike sharing underlying students attitude toward it. The implications for practitioners include better understanding of bike sharing as a solution for sustainable transport development. The limitation of the research is the convenience sampling technique, thus findings have limited generalizability. The present study contributes to tourism and sustainability literature in two ways. First, the tourism and sustainability industry must understand people perception toward sustainable mode of transport. People perception is essential for implementing new modes of transport as a solution for sustainable development of urban tourism destinations like Zagreb. Second, the findings provide guidelines for destination management in implementing sustainable transport solutions in urban destinations. Trends in the tourism market indicate that a preserved environment, and thus sustainable development will be even more important in the future. With the help of sustainable transport like bike sharing, and young people who accept the new forms of transportation green future is possible.
